
Principal Roofing
Principal Roofing earns consistent praise for swift response, attentive leadership from owner Sara, and crew professionalism. Most jobs finish on schedule with thorough cleanup and follow-up inspections. Two recent complaints mark a sharp shift: unfinished roof repairs (missing materials, unapproved substitutions, ghosted after payment) and a no-show appointment. These incidents contrast sharply with the company's typical pattern of reliability and care. When Principal Roofing delivers, customers experience transparent pricing, same-day service on emergencies, and staff who inspect work thoroughly and clean up debris daily. The gap appears post-project: communication drops, promised followups stall, and customers report feeling abandoned. This inconsistency-stellar execution followed by silence-is the core concern.

